A2 Media BLOG Post Worklist

Brief
A promotion package for a new film, to include a teaser trailer, together with a film magazine front cover, featuring the film and a poster for the film.

I will update this post weekly so you can keep up to date

1) Send me a link to your A2 Blog

2) Pitching a film. The lesson handout should inform a research section on your BLOG. The lesson should also inform an audience feedback section on your BLOG telling the examiner how particular ideas were received by potential audiences.

3) Planning (storyboard, mind map etc) for a practice short film. This should go in your planning section.

4) The practice film should be complete and ready for a screening and audience feedback

all this should have been achieved before the summer break.

9th September

5) Post up two Production Case Studies - demonstrating why you think the film was made

6) Should have put this up first - you need a diary charting your progress. I suggest you add a weekly comment - what you've achieved and what you plan to do the following week. This should have the label 'planning'

7) Linking to point 5. Having identified reasons as to why you thought the film would be made upload the trailer and see if the distributors highlighted the key features you identified.

8) Post up the video of you presentation and audience feedback

9) You should also upload your presentation is some format. Let the examiner know how the feedback is going to feed into the planning of the actual shoot.

10) you need under a research label to post up a detailed analysis of a trailer or two using the framework I e mailed you. This analysis needs to be semiotic and engage with appropriate film language.

11) Post up an outline of the role and purpose of the film distribution using the notes from today's lesson (3/10/11) This should be labelled 'research'. Make it interesting to look at adding some visuals.

12) Post up some research into film exhibition - use notes e mailed on 13/10/11. This will give you a good opportunity to add in some graphs with reference to cinema attendance, cinema screens and age and gender profile of audiences. It would be worth connecting this research to your identified target audience. Is your trailer promoting a commercial or arthouse film? (Research and Target Audience)

13) use the following link exit polls to demonstrate you understanding of the different ways in which people find out about film and indeed why they choose to go and watch it. Remember you are going to also produce a film poster (above the line costs) and a magazine front cover featuring you film (below the line costs) (Research and Target Audience)

14) early footage with audience feedback should now have been posted. This entails a video upload with three comments from fellow student. On the basis of this feedback you should make a summative comment and suggest any tweaking of the project in the light of this feedback. Audience feedback is crucial to the examiner. label planning, audience feedback

15) You should now have a number (at least 3) postings about audience feedback. This should be presented in a variety of ways. It should be clear to the examiner how this feedback has informed the production process.

16) I'd recommend you start exploring some film magazines (Empire and Sight and Sound) to name but two. You can then post up some research into front covers and produce a mock up for your front cover.

17) Now that your final trailer productions are posted can I recommend you find interesting ways of showing them and gaining feedback from amongst your peers.

18) Film Poster and Magazine cover
Process

Research into similar products. Try and consider the relationship between Trailer, Magazine and Poster by looking at all three together. E.G. War Horse Trailer, War Horse Film Poster and Empire Magazine featuring War Horse on the cover. The Trailer and Poster are part of the advertising for a film and are above the line costs. The Magazine cover is publicity and free (below the line). Your research should make reference to your wider research on the film industry (particularly the area of distribution)