Structuralism
The order of the world effects the way we understand and communicate. We interpret the world according systematic structures that exist within our language and culture.
If structuralists were to study the way in which a culture organises its rules on food as a system. They might consider:
Rules of exclusion (the English might see eating frogs and snails as a barbaric French custom)
Signifying Oppositions (savoury and sweet courses are not eaten together in most Western cuisine)
Rules of association (steak and chips followed by ice cream; okay steak and ice cream followed by chips; not okay
Only within such structures can particular combinations or menus be valued or seen as wrong: or rebellious or innovative.
Come up with some other structures in food systems from other cultures.
List some oppositions or rules of combinations in the way you and your friends dress.
Link normality with ideology.
Structuring Oppositions/Binary Opposites
Qualities in narratives can be grouped into pairs of opposites.
These produce key boundaries within cultures, usually with unequal weight or value attached to one side of the pairing.
Structuralism accepts that films are made by film-makers (who have three choices) but it also seeks to remind us that film makers are themselves ‘produced by culture’.
It is a theory that allows us to reconnect film with the culture from which originates.
The structure of society determines the products of society and so all texts are some how affected and understood in terms of the structure as a whole.
nature/culture
animal/human
mind/body
art/science
male/female
old/young
us/them
good/bad
hero/villain
rich/poor
old/new
words/deeds
order/chaos
freedom/constraint
dominant/subordinate
individual/society
inner/outer
ephemeral/permanent
private/public
appearance/reality
form/content
active/passive
negative/positive
inclusion/exclusion
We define and take meaning from signs by relating them to other signs.
Genre often operate through related formal pairings that become fixed within a given culture. This works through a process of repetition and difference.
Structuralism is "Study of text as a whole and the kinds of interrelationships/contrasts that the system builds into itself to give it meaning. Contrasts are often times highlighted by calling attention to their basic oppositional/binary structure. For instance in a newspaper the idea of front/back: front page/ back page/ important, less important. More interesting might be news/ads. But could also be very basic categories of cultural experience (although there could always be an argument about "who’s" cultural experience): up/down, culture/nature, male/female.
"As Terry Eagleton puts it "Structuralism proper contains a distinctive doctrine... the belief that the individual units of any system have meaning only by virtue of their relations to one another...."
"T. Eagleton has remarked that one of the primary drawbacks to structuralist research is that it is "hair-raisingly unhistorical."" Need to focus on where categories and structures come from.
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